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Harnett Business Resource Summit to deliver practical marketing strategies for local businesses

Lillington, N.C. 鈥 Small business owners across Harnett County are invited to attend a high-impact, half-day event that will provide them with actionable marketing strategies.

The Harnett Business Resource Summit: Marketing in the Digital Age will take place on Thursday, May 21, from 8:30 a.m. to 1:30 p.m. at 黑暗爆料网鈥檚 Harnett Health Science Center in Lillington.

The summit is a collaboration between the 黑暗爆料网 Small Business Center and the Dunn, Angier, Lillington, and Coats chambers of commerce.

It will bring together local entrepreneurs, business leaders, and marketing professionals for a focused, results-driven experience centered on what鈥檚 working in today鈥檚 fast-changing digital landscape.

As algorithms evolve and trends shift rapidly, many business owners find themselves unsure of where to focus their marketing efforts. This summit aims to eliminate the guesswork by delivering practical, proven approaches that attendees can implement immediately 鈥 whether they are launching a new venture or scaling an existing business.

Participants will gain insights into:

  • The future outlook of marketing and the impact of AI
  • Crafting messages that build trust and convert interest into loyal customers
  • Understanding what鈥檚 new in social media and what can be ignored
  • Cutting through the noise to focus on strategies that truly move the needle
  • Identifying current marketing tactics that are delivering measurable success

In addition to expert-led sessions, attendees will have opportunities to network with fellow business owners, ask questions, and build valuable local connections.

鈥淭he Lillington Area Chamber of Commerce is promoting the Business Resource Summit on May 21, a half-day event offering small business owners practical marketing strategies, expert-led insights, and valuable networking opportunities,鈥 said Brad Johnson, Executive Director of the Lillington Area Chamber of Commerce. 鈥淐hamber members receive a special registration discount.鈥 

鈥淭he Angier Chamber of Commerce is proud to support our small businesses,鈥 said Shelby Blackman, Executive Director of the Angier Chamber of Commerce. 鈥淭his summit is a great chance for business owners to pick up useful marketing tips they can actually use 鈥 whether it鈥檚 telling their story or keeping up with what鈥檚 working right now. We鈥檙e always glad to support anything that helps our local small businesses grow.鈥 

Attending the Harnett Business Resource Summit is beneficial to small businesses because it gives them the chance to interact with other businesses and learn valuable marketing skills,鈥 said Vikki Ingersoll, Executive Director of the Coats Area Chamber of Commerce.

鈥淭he Harnett Business Resource Summit is your chance to get in the room with the people and resources that can help positively impact your business, all in one place,鈥 said Kristina Harrell, Executive Director of the Dunn Chamber of Commerce. 鈥淵ou鈥檒l walk away with real connections, fresh ideas, and tools you can start using right away.鈥 

Registration is $35, which includes lunch. Members of the Dunn, Angier, Lillington, and Coats chambers of commerce can register for a discounted rate of $25. 

Harnett County Chamber members are encouraged to contact their local chamber for a registration discount code. Whether just starting out or looking to grow, attendees will leave the summit with clarity, confidence, and a strategic plan to move their business forward.

For more information or to register, visit or call (910) 814-8859.